Cinematic storytelling is the new commercial! If you want to grab people's attention then you need to pull on their heartstrings. People want to see what you do while hearing about why you do it. The consensus today is that people want to do business with...
So, you want to jump on board the Instagram Story train but aren't sure where to start. We've got your back! Follow our step-by-step guide on how to post, where they show up, how to access them and how to pick your Highlights. First things first. What...
Your brand is telling a story. Videography is a compelling way to concisely and creatively showcase what you do, who you are and how you do your thing. Advokate just hired Caitlin (me) of Snarky Aardvark Films and is now expanding into the world of...
Valentine's Day Gift Guide Looking for the perfect something special for your valentine? Check out these options from some of Advokate's clients who are also LOCAL. 1. Book of Hearts by Jessica Kane A Book of Hearts was written for children and their parents to encourage understanding and empathy for all...
We've recently been working on a project for Downtown Glens Falls' Colvin Building. The post below was written by our copy writer, Jessica Chanese. I'm not a native of Glens Falls, or of any of its neighboring towns for that matter. I grew up on...
See that photo there? That's the Advokate team. And it's not even all of us! Top, from left: Jessica Chanese, Caitlin Stedman, Kate Austin-Avon, Danny Austin-Avon, Cory Austin-Avon, Ellie Austin-Avon, Sable Panich, Morgan Panich, Kate Clatworthy, and down in front, Henry Austin-Avon and Silas Panich. Not...
I'm delighted to introduce you to Jessica Chanese, who will be writing exclusively for Advokate! We have offered copywriting and press release services all along, but when Jessica approached us for some advice about how to dip her toes into the writing-for-pay stream, we just had to...
Here is my presentation that I delivered at SUNY Adirondack on October 4, 2018. Did you miss it? I am offering a workshop series! Click to learn more. [slideshare id=118186916&doc=advokatepresentationonfacebook-181004194102]...
What is the GDPR? The GDPR, or General Data Protection Regulation, goes into effect today, May 25, 2018. It applies to European Union citizens. Some EU citizens live in the United States and they are considered in this law too. Long story short: All websites really ought to have...
For the next installment in our blog posts featuring clients, we're going with another one of our first clients. Jeanne Nivard, the creator and owner of Jeanne's Bags, has been a client and friend for many years now. Kate has a few of her purses,...
