Marketing

What are Sales Funnels? A sales funnel is the marketing term for the journey potential customers go through on the way to purchase. Some people will take longer than others to make their way down the funnel. It's best to understand your long and short term goals. Understanding...

"Who are you calling a Cootie Queen? You Lint Licker!"  The Old Spice guy, Budweiser's Clydesdales, talking M&Ms and Geico cavemen. We've all seen those television ads that become iconic. Have you ever stopped to think about why they stick with people over the torrent of...