Marketing

"Who are you calling a Cootie Queen? You Lint Licker!" The Old Spice guy, Budweiser's Clydesdales, talking M&Ms and Geico cavemen. We've all seen those television ads that become iconic. Have you ever stopped to think about why they stick with people over the torrent of...

You know what they say, "The cobbler's kids have no shoes." It's the truth, man. It's the honest truth.It's been a long time since I did anything about my own website — I'm talking years and years — and so I used a bit of...

The following is a guest post by Advokate's SEO Guru, Erika Austin. SEO: always be better If you're in the digital marketing world, maybe you've heard at one point or another that SEO (Search Engine Optimization) is dead. SEO, to me, isn't about algorithms.This is important: It's...