YouTube has become a powerhouse platform for content creators and businesses alike, offering immense opportunities to reach and engage with audiences. However, standing out in the sea of YouTube channels requires careful optimization and strategic design. At Advokate, we understand the importance of maximizing your...
PODCAST ALERT!!!!!! We're so excited to announce that we have started a podcast, Advocast! You can listen to their very first episode below. LISTEN HERE: https://spotifyanchor-web.app.link/e/QluIlp1V2zb In this episode, they chat about the important work Southern Adirondack Independent Living Center (SAIL) is doing, the upcoming Wiawaka...
Kate E. Austin of Glens Falls, New York, was named a 2023 Woman of Distinction by New York State Assemblywoman Carrie Woerner. A brunch honoring this year’s 15 Women of Distinction, also including Donnah Digan-Lewis of Glens Falls among other inspiring women from the region,...
Advokate is proud to welcome Sam Hyde as our newest Marketing and Design Intern! Sam is a creatively-driven designer and photographer currently studying Media Arts at SUNY Adirondack. She has a passion for finding creative visual solutions and is excited to begin her career. After studying...
In the world of social media, capturing attention and engaging your audience is crucial for success. While effective content and compelling visuals are essential, there is another powerful tool that can significantly impact user perception and behavior: color psychology. Understanding how colors influence emotions and...
We are thrilled to announce the hiring of Candice Frye as Marketing and Communications Associate. Candice has ten years of experience working in the arts and nonprofit business sector. She has a passion for working with nonprofits, community collaborations, and Glens Falls. “It’s huge for Advokate to...
Logo design is about more than just aesthetic preference. A logo should help your business stand out and be memorable in a crowded marketplace. When considering your business logo, there are five essential factors to consider: 1. Readability When choosing a design for your logo, one of...
We are thrilled to announce the hiring of Cam Cardinale of South Glens Falls as Marketing and Communications Associate. Cam is a data-driven content creator, photographer and digital marketer with a passion for social media, small business and Glens Falls. “I’ve had my eye on Cam for...
So, you've weighed all of the options and made the decision to start a business. First of all, HOORAY!!! Go you for following your dreams! Navigating a path to entrepreneurship takes many twists and turns and looks different for everybody but there are some concrete...
Every business owner has a different idea of what a rut looks like for them. Maybe it means you're not pulling in new clients as often as you'd like. Maybe it means you haven't posted to social media in a while and don't know what...
