20 Mar Marketing for the 21st Century

Posted at 16:38h in Advokate, Branding, Marketing by

For the past few years, SUNY Adirondack has invited to speak to MicroEnterprise Assistance Program students on what it’s like to be a business owner. I was an attendee at the first MAP session back in 2010 or so, right as I was launching Advokate. I consider the class an essential for anyone starting out in business!

This year, they invited me to present on March 21 on the topic of Marketing for the 21st Century.

Below is the slideshow I prepared for the class, which may be helpful to you. It’s got pieces of my Branding Presentation and my Social Media Presentation, along with some info on Search Engine Optimization and Inbound Marketing. Check it out!

Kate Austin-Avon
kate@advokate.net

Kate E. Austin is known for her creative advocacy. She is a regular speaker on branding and social media with educational institutions and Chambers of Commerce. She owns and operates Advokate, LLC. Currently she serves on the boards of the Glens Falls Business Improvement District, is on the World Awareness Children’s Museum’s Advisory Council, and is involved in the Jackson Heights PTA. Originally from Killington, Vermont, she studied art at Hartwick College and earned her Bachelor’s Degree in Visual Art from Empire State College. She is a mother of three.